Luxury magazines, luxury horse magazine to join US edition of Forbes
luxury magazines and luxury horse are joining the Forbes US edition, a US media giant said on Tuesday.
The news comes days after the Forbes publication said it was looking to bring luxury magazines, horse and sportswear to the Forbes website.
“Today we’re thrilled to announce that we’re adding luxury magazines to our US edition,” said Forbes Vice President of Global Publishing and Strategy Jim Cramer.
“They’re all really well-known, they’re all very well-respected in the industry, and they’ve been on Forbes for a long time,” Cramer told CNBC.
“The way they’re doing their business is a lot different than what most other companies do, so I think we’re going to be able to leverage them into a better way to do things.”
The news was announced by Forbes President and CEO David Karp, who said the new magazine will launch in the fall.
“In addition to offering the best in beauty, luxury, and the lifestyle, we are bringing in the latest and greatest in horse and equestrian products, including luxury horse apparel, luxury shoe, luxury accessories and luxury footwear,” Karp said in a statement.
“This will be the magazine that you need to get in on the ground floor of the new growth of horse racing and equine sports,” he added.
Cramer said the magazine will be based in New York, but would not specify a location.
“We’re very excited to be a part of Forbes and have the opportunity to be in the world’s largest and most respected luxury magazine,” he said.
“We’re going back to our roots, and we’re looking forward to a great new year ahead.”
Luxury Horse Magazine, launched in 2017, is owned by luxury motorcycle maker Harley-Davidson, which is owned in part by Warren Buffett’s Berkshire Hathaway Inc.